Privacy Policy
Last updated: January 1, 2025 · Rankrace by Kashyap LLC
Rankrace ("we," "us," or "our") operates rankrace.com and the Rankrace Monitor application. This Privacy Policy explains how we collect, use, disclose, and protect your information when you use our services.
1. Information We Collect
Information you provide directly
- Account information: Name, email address, password, and billing details when you create an account or purchase services.
- Shopify store information: Your store URL and related metadata when you submit it for an audit or monitoring.
- Communications: Messages you send us via contact forms, email, or support channels.
- Newsletter subscriptions: Your email address when you subscribe to our newsletter.
Information collected automatically
- Usage data: Pages visited, features used, time spent, and actions taken within our services.
- Device information: Browser type, operating system, IP address, and device identifiers.
- Cookies and tracking: Session cookies, analytics cookies, and preference cookies (see our Cookie Policy).
Information from third parties
- Payment processors: We use Stripe for payment processing. Stripe may share transaction data with us. We do not store full payment card details.
- Analytics providers: We use analytics tools that collect anonymized usage data.
2. How We Use Your Information
We use the information we collect to:
- Provide, maintain, and improve our SEO audit and monitoring services
- Process payments and send billing information
- Send transactional emails (order confirmations, audit results, alerts)
- Send marketing communications with your consent (newsletter, tips)
- Respond to your questions and support requests
- Detect and prevent fraud and abuse
- Comply with legal obligations
- Analyze usage patterns to improve our products
3. Legal Basis for Processing (GDPR)
For users in the European Economic Area (EEA), we process personal data based on:
- Contract performance: To provide you with the services you've requested
- Legitimate interests: To improve our services and prevent fraud
- Consent: For marketing emails and non-essential cookies
- Legal obligation: To comply with applicable laws
4. Sharing Your Information
We do not sell, rent, or trade your personal information. We share data only with:
- Service providers: Stripe (payments), Resend (email), cloud hosting providers — only as necessary to provide our services
- Legal requirements: When required by law or to protect our rights
- Business transfers: In the event of a merger or acquisition (with prior notice)
5. Data Retention
We retain your personal data for as long as your account is active or as needed to provide services. Audit data and reports are retained for 12 months. You may request deletion at any time by contacting [email protected].
6. Your Rights
Depending on your location, you may have the right to:
- Access: Request a copy of your personal data
- Rectification: Correct inaccurate personal data
- Erasure: Request deletion of your personal data ("right to be forgotten")
- Portability: Receive your data in a structured, machine-readable format
- Objection: Object to processing based on legitimate interests
- Opt-out: Unsubscribe from marketing emails at any time
To exercise these rights, contact us at [email protected].
7. Cookies
We use cookies and similar technologies. See our Cookie Policy for full details on what cookies we use and how to control them.
8. Security
We implement industry-standard security measures including SSL/TLS encryption, encrypted data storage, access controls, and regular security audits. However, no method of transmission over the internet is 100% secure.
9. Children's Privacy
Our services are not directed to children under 13. We do not knowingly collect personal information from children. If you believe we have inadvertently collected such information, please contact us immediately.
10. International Transfers
Rankrace is operated from the United States. If you are located outside the US, your information may be transferred to and processed in the US. We ensure appropriate safeguards are in place for such transfers.
11. Changes to This Policy
We may update this Privacy Policy from time to time. We'll notify you of material changes via email or a notice on our website. Continued use of our services after changes constitutes acceptance.
12. Contact Us
If you have questions about this Privacy Policy or our privacy practices, please contact us:
- Email: [email protected]
- Mail: Kashyap LLC, 30 N Gould St Ste 42016, Sheridan, WY 82801, USA
